Marketing and social

Write a Trade Me listing that sells

A clear Trade Me title, description, honest condition notes and shipping or pickup wording for anything you're selling.

Why it helps

Whether you're a shop clearing old stock or you're finally selling the spare cot in the garage, a good Trade Me listing needs a searchable title, a clear description and honest condition notes. Most people rush it, then spend the week answering the same questions.

Give AI the facts and the flaws, and it writes a listing that's easy to read and answers the obvious questions up front. Being upfront about condition also means fewer unhappy buyers and fewer awkward messages after the sale.

The prompt

Copy it, swap the bits in [square brackets], and paste it into ChatGPT, Claude, Gemini or Copilot.

Copy and paste

Help me write a Trade Me listing. I'm [a small business clearing stock / an individual selling something] in [town], New Zealand. - Write a title with the words a buyer would actually search for (brand, model, size, colour). Keep it short enough to fit Trade Me's title limit. - Write a short, friendly description in NZ English. Use short paragraphs and a bullet list of key details. - Include an honest "Condition" section using exactly the flaws I list. Don't hide or soften them, and don't invent any. - Add a "Pickup and shipping" section using the options I give. - Only use the facts I give you. Don't add measurements, ages, model numbers or claims I haven't given you. If a buyer would obviously ask something I haven't covered, list it as a question for me at the end. - Don't suggest a price. Item details: [what it is, brand, model, size, age, what's included] Condition and flaws: [scratches, wear, anything that doesn't work] Pickup and shipping: [e.g. pickup from [suburb], or courier at buyer's cost]

Then keep chatting

  • Give me 3 alternative titles to choose from.

  • Make the description shorter. Buyers skim.

  • Write a polite reply to a buyer asking if I'll take a much lower offer.

  • Write a short reply to the question "is this still available?" that also confirms pickup times.

  • Turn this into a Facebook Marketplace post as well.

Step by step

  1. Get the item out and look it over properly. Note every scratch, chip and missing part. Take photos of the flaws too.
  2. Find the brand, model and size on the label or box. Measure it if size matters.
  3. Fill in the prompt and paste your details. Leave out your address and phone number.
  4. Check the listing against the item. Answer any questions the AI listed and add the answers in.
  5. On Trade Me, check the category, the current listing rules and any fees or promotion costs before you list, as these can change. Then paste in the title and description and add your photos.

Worked example

What you paste in
I'm an individual in Christchurch. Item details: Phil and Teds stroller, single seat, used for one child for about 2 years, comes with rain cover and the original manual. Folds flat. Condition and flaws: some fading on the hood from sun, small scuff on the front bar, all wheels and brakes work fine. Pickup and shipping: pickup from Riccarton, or I can courier it at the buyer's cost.
What you get back
Title: Phil and Teds single stroller with rain cover, folds flat Our little one has outgrown this trusty stroller, so it's time for it to go to a new home. It's been used for about 2 years by one child and still does the job well. What's included: - Phil and Teds single seat stroller - Rain cover - Original manual Condition: - Some sun fading on the hood - Small scuff on the front bar - All wheels and brakes work fine Please see the photos for the fading and the scuff. Pickup and shipping: Pickup from Riccarton, Christchurch. Happy to courier at the buyer's cost. Please ask for a quote before bidding. Questions for you: - What is the model name or year? Buyers often search for it. - Does it come with a seat liner or any other accessories?

Example details are made up. Your results will vary, so always read and check before you use them.

Watch out for

  • Privacy: don't put your home address, phone number or kids' names in the listing or the prompt. Give your address only to the winning buyer, through Trade Me.
  • Be honest about condition. Misleading descriptions can breach the Fair Trading Act, and if you're a business the Consumer Guarantees Act generally still applies, even on Trade Me. Check consumerprotection.govt.nz before saying things like "sold as is".
  • Check Trade Me's own rules for prohibited and restricted items, and the current fees, on the Trade Me help pages. Don't rely on the AI for these.
  • For kids' products like car seats, cots and strollers, check any safety standards or recalls at productsafety.govt.nz before you sell.

Go further

If you're a shop listing lots of stock, save the prompt with your shipping and returns wording already filled in. Then each listing is just the item details. The product descriptions use case pairs well, so the same facts work on your own website too.

Related use cases

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